Too Much Coffee? Starbucks Shops Outnumber McDonald’s

Too Much Coffee? Starbucks Shops Outnumber McDonald’s

“The U.S. coffee market is becoming over-stored, and traffic is hard to come by. There’s a lot of competition out there,” said John Zolidis, president of Quo Vadis Capital, an independent equity-research firm. “If they continue to open at the same rate, the impact of cannibalization will intensify.”

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